PROJECTS
I approach every project with intent - crafting brand identities and visual systems that are strategic, expressive, and built to connect.
01
PRINT DESIGN
INFORMATIONAL BROCHURE
Some barriers aren’t visible — but they shape real lives. Access Denied translates the complex realities undocumented students face into a clear, human-centered brochure, using design as a tool for awareness, empathy, and advocacy.
02
PRINT & DIGITAL DESIGN
EVENT & PROMOTIONAL DESIGN
Designed promotional and informational materials for university events and programs, emphasizing clear communication, visual hierarchy, and consistent branding.
03
BRANDING
LOGO REBRAND
Walking into Mar y Mar feels like stepping into the coast. This logo redesign captures that atmosphere, drawing from ocean tones, murals, and local culture to create a mark that reflects both place and experience.
04
PACKAGING
PROPAGANDA PACKAGING
Parking is one of those everyday frustrations we rarely question. KeeperCone flips that experience into a playful packaging concept, using humor and bold visuals to turn an ordinary traffic cone into a storytelling object about urban life.
05
PRINT DESIGN
EVENT POSTER DESIGN
A vibrant event poster designed to organize October 2023 activities at Golden Gate Park, using bold color, hierarchy, and layout to guide visitors through a month of events.
06
EDITORIAL DESIGN
BOOK COVER REDESIGN
A conceptual redesign of the bestselling book Alone at Dawn. The project explores how typography, texture, and lighting can evoke atmosphere and depth, transforming the cover, spine, and back into a cohesive visual narrative.